How effective is the combination of your main product and ancillary texts?
I believe that the combination of my Main product the trailer and my ancillary texts which is the film poster and the film magazine combined very well with each other. I feel that an obvious link is made between the themes of the genre and the conventions of all the media products. The main product shows a good outline of the horror genre and i believe that this is clearly shown in the film poster.
Below is a URL of a previous post showing the film poster for the campaign.
http://ertannebija.blogspot.com/2010/12/above-is-our-film-poster-we-have-chose.html
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